Marketing Your Body Shop's Website
When putting your site or other advertisements together, make sure to highlight what makes your business unique. Promoting your unique services is a great way to generate new long-term customers. It offers them a chance to experience the advantages that your independently-owned body shop offers.
With millions upon millions of websites on the Internet, it's sometimes a challenge for new customers to find your website. Some businesses try to compensate through complicated graphics and animation, but all that does is create a site that's both difficult to use and expensive to update.
BodyShopWebsites.com has a clear and easy solution to help your website be found by the customers you're looking for.
Attract Internet Traffic
As part of our initial design, Body Shop Websites will register your website with the search engines like Yahoo! and Google. Even if the process stopped there, you'd still have an advantage over competing websites thanks to our carefully-designed copy and traffic-attracting keywords built into the site's design.
We also recommend that you improve your search rankings by getting other websites to link to yours. Search engines link to "popular" websites - and potential customers are more likely to visit websites they've seen mentioned elsewhere.
On a local and regional level, there are many websites that might be interested in linking to your business. Some ideas include:
- ASE Blue Seal
- NAPA AutoCare
- AASP National
- TECH-NET Professional
- CCC Information Services
- Motor Information Systems
- Car Care Council
- Kelly Blue Book
- Local Chamber of Commerce
- Civic Organizations you may belong to
- Yellow pages listings
- Tire Companies
- Local Schools or Colleges that you support
We recommend linking to companies whose products you might use, including:
- Akzo Nobel
- Universal Products
- AP Exhaust Products
- Universal Recyclers Group
- 3M Automotive
- Infra-Tech Heat Lamps
- Spray Booth Filters
- House of Koor
- Diamont Auto Paint
- Matrix System Auto Finishes
In addition, whenever you find yourself in contact with vendors, professional associations, community organizations or news organizations, make sure that they are aware of your website.
And don't forget to incorporate your Body Shop Website into places you traditionally advertise, such as business cards, invoices and quotes, all print ads like the newspaper and yellow pages, and on all company vehicles. Wherever your name is, make sure your web address is there as well!
A website address is just one line of copy - but it gives potential customers access to pages of information about your business.
Make sure that address is out there for people to find your Body Shop Website - and in turn, to find out what your business has to offer.